The Best Players Use the Best Gloves
Rawlings gloves are trusted by the top players in MLB, and we want to show the world why. We’d love to help your team start brainstorming fresh ideas for spring training content that highlights the undeniable connection between the game’s best players and the best gloves in baseball.
Here’s the vision: a fast-cut, high-energy social media campaign packed with swagger. Picture dynamic clips of MLB players making plays with their Rawlings gloves, cut with players' personal style with tons of tight, match cuts of Rawlings, gloves, and logos.
We will also capture raw, authentic moments where they talk about what makes their gloves the best—and why they wouldn’t use anything else. The campaign would have an organic, TikTok-inspired vibe that’s relatable, energetic, and built to grab attention.
Beyond the main video, we’d capture a variety of additional content—stunning stills of your players with their gloves and behind-the-scenes moments—to build a library of assets you can use across social media and beyond.
This is just the start! We’re wide open to collaborating on any creative ideas your team wants to explore.
Below are some examples of Nike's reference for style. The New Balance ad is what we did at Glp with Mlb footage, but it's a good example of match cuts. The New Balance basketball skills are from the latest campaign we did. Lastly, I included a photo from the new balance in our studio of the locker room we built.